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As we now enjoy the advent of Twitter to addictive levels I thought it appropriate to recall this post from 2007 to compliment the Trackside Communications piece below.

Don’t take this to heart! It is a cynical tongue in cheek nudge and a wink about the faddishness of our celebs and bloggers!

You know then that when your present life gets you down, you can always blindly follow the celebs and change to Life 3.0

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Don’t you think the photo is just so great. What a story it tells!. There are a couple of things we can learn from it. Apart from how long you should dunk the chicken you can also pick up these tips:

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Technobilge Part II v2.43

We all need to enter conversations everyday and we will all have our own reasons to want to do so. But we can only all comprehend what each other is saying if we do not confuse the listener by introducing our keen razor sharp on the button latest tekkiespeak into the conversation.

What I mean is - does ‘VHSDR’, DSL’ ‘Web 2.0′ or ‘Media 2.0′ translate into Xhosa, Zulu, Venda or Latin?

I recall being completely paralysed by a conversation with a telcoms engineer back in the 90’s. I did not understand a word he was saying (OK, I got the ‘it’s’, ‘the’, ‘and’ bits), but I was too petrified and shellshocked by the bombardment of the PHD Masters Buck Rogers Rocket Science with Einstein theory chucked in for extra added flavour spiel, to ask for an explanation!

I just ummed and aahhed and nodded my head in agreement (that I should not have nodded did not occur to me but his facial expression did impart I should have shook my head to mean ‘no’) and let him vent for 10 minutes. Hey, he was on a roll and who was I to prevent him spewing forth? Imagine Billy Crystal on speed hosting the Oscars ceremony and reciting the Dummies Guide How to Build a Saturn IV rocket without pause. Would the assembled audience of actors and actresses know what he was saying?

Before I forget, is there an Inner Chamber of the planet’s top scientists, engineers and marketers sitting in session each day to invent new acronyms? If not, then the world’s industries are populated with seriously disfunctional tekkies! Who comes up with this stuff? Do product designers and inventors spend their day inventing things just so they can come up with and win the Cool Acronym of the Month Award?

Please don’t spoil my allusion ;0)