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Quite what your blog will get is not yet known or planned or ever given a second thought. It won’t happen. The headline is the thing. It is an old used line but I thought I’d add ‘Your’ and bring the headline a bit closer to home. To your site. Not mine. Your site.
I’ve just had an idea for tomorrow’s headline based on a real event. The headline will say it all but you will want to know more so you will read on. I know you will because if you don’t, the blog gets it.
Now I wonder how much of a veiled threat will it take to entice you to read the entire article? Do threats in headlines work? Do they trigger a defensive mechanism that forces your decision making process to realise that there might be a threat regardless of the fact that I deem myself to be less harmless than the skin of a custard tart. Or does the headline create another reaction? Curiosity.
And is it curiosity that makes you read on? I hope it is because at least your mindset is in a positive frame rather than coming from the defensive/negative need to establish if a threat no matter how veiled does exist.
What drives you to read an article?
