Look out for UberGuru Boulevard Meltdown

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Look out for UberGuru Boulevard Meltdown

Keep a look out for my upcoming feature about the gold paved UberGuru Boulevard.
It is silly, unstructured, based on self indulgent opinions, inflammatory (maybe), contentious. It will also be pointedly critical. It’ll make the skin on your teeth itch. It’ll make you cringe.

In my article, I ask if the ‘right time, right place’ factor unwittingly swept individuals into blogging guru status. Do they deserve the accolades or are they simply marketing mavericks spinning out their self-promotion and embedding their own brand on us all based on hollow principles, processes and a technobilge language we do not relate to?

Finally, how many gurus can you take? Is the Uberguru Boulevard tailgated and jampacked or is there still room for more? Or has the genre peaked and is that great big blogging guru tree about to receive the shaking of it’s life to let the unfit guru apples fall away?

It won’t be fun!